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Real Estate · Chatbot

Falsa: Property Recommendations From a Live MLS Feed

Falsa wanted property buyers engaged the moment they started looking, not when an agent freed up. We built the chatbot that answers first.

24/7Buyer engagement, no agent required
LiveMLS inventory behind every answer
100%Of leads arrive with context
Falsa project screenshot
Falsa · Project screens

Buyers don’t wait

House hunters browse at night and message several brokers at once. The slow reply loses by default.

The data lived in the MLS

Inventory sat in a listing feed that generic chat tools couldn’t query, so answers meant a human copy-pasting listings.

Conversational property search

Buyers describe what they want in plain language: budget, area, bedrooms, vibe. The bot does the searching.

A live MLS integration

Recommendations come from the live feed, so every property suggested is actually available.

Lead capture in the flow

Interest converts into a qualified enquiry with the conversation attached, so agents start warm.

Falsa’s listings experience works like messaging a knowledgeable agent who never sleeps. Buyers get answers in seconds; agents get warm, contextual leads instead of cold form fills.

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